Evaluating health promotion activities

It is important to understand whether your new initiative or activity achieved what it set out to do.

The evaluation approach should be planned from the start to ensure that you collect good quality information, so that you can determine if there has been an impact on Aboriginal women in the local community.

Ways to measure the success of your activities 

Process Measures – using attendance records or resource distribution to assess:

  • Number of cervical screening resources distributed.
  • Number of community education/yarning sessions delivered.
  • Number of pop-up/outreach clinic sessions delivered.
  • Number of Aboriginal women that attended the education sessions/pamper days.

This can be used to understand whether your health promotion activity was carried out as planned, including how well the project reached Aboriginal women ie. how many health promotion activities such as education sessions did you run and how many people participated.

Outcome measures – using attendance records or pre-session and post-session surveys

  • Number and percentage of education session participants who said they intended to have a Cervical Screening Test. 
  • Number of women who actually went for a Cervical Screening Test (either collected by doctor/nurse or self-collected). 

Outcome measures are used to understand if there has been change as a result of your health promotion activity including any changes in knowledge, attitudes and behaviour among Aboriginal women ie. what impact did attending those sessions have on the participant’s knowledge, attitudes or intentions around cervical screening.

One of the main methods used to assess the success of health promotion activities such as education sessions is a participant survey which is distributed and completed by all participants before and after a session.

To support you in this, we have created some sample survey templates (PDF) which you are welcome to use and/or adapt as you think are relevant. If you already have your own survey templates that covers similar information to the below, you are welcome to use that instead.

Download the survey templates >